As a keen gardener Amanda Jones knows that you reap what you sow.

“Knowing what to plant and what to weed out is essential for a healthy garden. Understanding what makes your trees bear fruit and adapting to your environment all ensure a higher yield.

Managing your intellectual assets is no different. Know your environment, match your IAs to your business plan and nurture your human capital. Your business will be flourishing in no time.”

I AM: A very good listener

Title: Principal, Patent and Trade Marks Attorney.

Qualifications: Bachelor of Applied Science in Medical Technology, Graduate Diploma in Intellectual Property Law.

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Career Highlights and Expertise >

I have over ten years’ experience as a medical scientist having worked in both diagnostic and research laboratories within the health care sector. I have practical experience in DNA analysis, gene rearrangement studies and cell flowcytometry for the diagnosis of cancer and haematological disorders as well as immunohaemotology, and diagnostic biochemistry and microbiology.

I have a particular interest in biotechnology and its application in the healthcare sector. My patent practice includes pharmaceutical chemistry, molecular biology and its applications in the medicinal and agricultural fields, food technology and processing, nutraceuticals, diagnostic methods and vaccine technology. I also advise clients on plant breeders rights (PBR) and manage a portfolio of PBR for international clients.

I am responsible for Watermark’s in-house information services group and have a great interest in using patent mapping and competitive analysis to assist our clients in the strategic management of their intellectual assets.

Email Amanda > 
Career Highlights and Expertise >

a.jones@watermark.com.au {tag_career highlights link}
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